There’s been some major news circling around singer Ariana Grande: She recently got married in her beautiful home in Montecito, CA, she performed with artist The Weeknd for the first time as a newlywed, and she just filed a trademark for her own beauty line.
Fans started speculating the upcoming launch after beauty platform Trendmood announced that the star filed a trademark back in June. According to the account, the trademark for the line included products like skin care, body care, mousse, mists, soufflés, perfumes, shower gels, bath gels and more.
Fast forward to today, Ariana’s line—it is named R.E.M after one of her previous songs—has its own Instagram page and website. There are also R.E.M. billboards popping up around Times Square, which Grande’s friend Doug Middlebrook made apparent on his Instagram story.
The launch date hasn’t been announced yet, but we’re willing to wait if it’s created by one of our favorite artists.
While the 27-year-old has never before ventured into the skin-care world, she has experience in the fragrance category with her line, Ariana Grande, which is sold at Ulta and includes products from lotions to bath gels.
Stay tuned to NewBeauty for future updates on Grande’s upcoming brand.
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