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The initiative promotes sustainable farming practices and supports local communities by providing wholesome, naturally processed food options.
The Family Farmer group offers extensive variety, featuring pickles crafted from mangoes, chilies, garlic, and even mango chutney, all preserved in natural vinegar.
Pickles are a beloved accompaniment to meals across India, celebrated not just for their tangy flavours but also for their health benefits. Among these, pickles made with natural vinegar are gaining popularity for their purported health advantages. In Moradabad, Uttar Pradesh, a group of farmers under the banner of Family Farmer is championing the production of these natural vinegar pickles, offering a fusion of taste and wellness.
Arendra, the founder of Family Farmer group, said that their approach stands out in the market saturated with mass-produced vinegar stored in plastic drums. They cultivate sugarcane naturally and use its juice to ferment vinegar in traditional earthen pitchers, he explained. This natural process, he claimed, preserves the goodness of the ingredients without the industrial additives often found in commercially available products.
The Family Farmer group offers extensive variety, featuring pickles crafted from mangoes, chilies, garlic, and even mango chutney, all preserved in natural vinegar. Arendra emphasised on the group’s commitment to natural methods, ensuring each product maintains its original flavour and nutritional integrity.
Arendra noted that customers appreciate the distinct taste and health benefits of the vinegar pickles. From the tangy mango pickle to the fiery chili variant and the aromatic garlic pickle, each jar was a testament to their dedication to quality, he further said.
The initiative promotes sustainable farming practices and supports local communities by providing wholesome, naturally processed food options. As consumer preferences lean towards healthier and more natural food choices, products like these natural vinegar pickles are becoming a cornerstone of culinary enjoyment and well-being in the region.