22 Gender Neutral Beauty Brands That are Redefining the Industry

Fenty Beauty

What started as another celebrity beauty brand and has now grown into one of the most popular skin and makeup empires in the industry, Rihanna’s Fenty Beauty prides itself on being a company providing “beauty for all.” With skin-care, makeup and fragrance products, Fenty Beauty broke barriers in the industry with their extensive shade range, and as Rihanna herself put it, “what began as a concept, a desire, really, for every person to feel truly represented and not only included, but celebrated, has now become bigger than I ever imagined.”

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